Five tips for planning a successful book launch servicescape. More like, making your games and posts go with the books in some way. As i was collecting and organizing all of these notes to keep in mind for future book launches, a much larger piece of work started to develop. Jul 28, 2015 most book launch parties are for novels, but theres no reason at all that other book forms shouldnt also get fullblown parties. Universities that are described as party schools generally have high rates of student drinking and drug use as well as a large number of fraternities and sororities. The local media especially radio attract bigger fish like sharks around chum, but they might only attend if theres a story within a story and nothing attracts a story as much as celebrity. It provides an official place and time where you can thank those who helped you get your book published. Historical crime writer angela buckley explains why its a great idea to hold an online launch for an indie book, and shares her top tips on successful facebook launches, based on her own experience with her new nonfiction title, amelia dyer and the baby farm murders, which reached an astonishing 5,000 people. Make an eyecatching video promoting your book and post it on youtube to draw attention to your launch. Planning and executing a book launch party is quite a bit of work, but it can pay off.
However, it also presents a fantastic promotional opportunity. See more ideas about book launch, book release party and party. Your guests are there in support of you, so make sure you greet them with food, drink, entertainment, free swag, and the chance to win prizes the preparations are a lot of work, but this stepbystep checklist should help reduce that feeling of floundering aimlessly as your launch day. Your party planning really made the party a big success.
How to host a facebook launch of your selfpublished book. I didnt find great resources on the web, so i thought id save all my fellow authors out there some trouble and time. I have even included a slideshow of my book launch to help you generate your own ideas. I found that creating an event on facebook and asking a few. Provide the opportunity to read a sample chapter and the table of contents. A launch should not be an exercise in narcissism or personal praise. Read on for tips on promoting yourself with a wellexecuted book launch party. Japheth claude has written the book entitled do you see what im. Jul 30, 2015 last may, i threw a book launch party for my young adult novel angelhood. All the answers were to do with the city of bristol. Throwing your book launch party is a monumental celebration and it should be reflective of your spirit as an author. Check out our popular all things book marketing podcast here. But a book launch party can be a great way to give your marketing a push, too.
A good book launch party should be about the guests as much as it should be about your personal achievement. Oct 19, 2016 even better, try to focus the majority of your posts onaround your books. I cant wait to get my house hold goods out of storage to start using some of the tips from your book. A book launch is the activity created around the publication of a book, either traditionally or digitally. At the writers coffeehouse in november, we had an interesting discussion about book launches. Nov 20, 2017 this weeks blog post and podcast shares how to throw a book launch party. Make a facebook event for your book launch and add all your friends. What are your tips on picking the best venue for a book launch. So here are a few tips and tricks that i found helpful to plan an event on a budget. Even better, try to focus the majority of your posts onaround your books. But i did have full autonomy when i was asked to design some posters for book launch events that takes place in the bookstore at the powerhouse arena. Many authors want to host a launch party, and that can be a lot of fun. I was able to introduce these other ya authors to the fans who showed up at my party, and these authors advertised my party on their own social media accounts. If you are planning to have a little more than three people at your startup or app.
Each hour, a different author hosted the discussion, with me in the first and last hours. So you can only guess how many cookies and books you might need. Youll establish good relations with the venue, with media contacts, and with attendees. Jul 16, 2014 book launch celebration recap video do you see what im saying book signing celebration by dr. A book launch party is the perfect opportunity to showcase your work, your.
If you are a guest for anothers authors book launch party, make one of your fun posts about their book instead. Sep 25, 2017 hey guys and welcome back it has been officially one week since my book launch party and i just wanted to share some of the things that i learned in preparation for my party. And listen, you worked long and hard to get to this point. Before you get to any planning, youll want to think about the goals. Jul 20, 2015 a good book launch party is both a celebration and a promotion tool a good launch party is not just about selling a ton of books on the night but about raising awareness. Here are my top 10 tips to make your launch party something special. Here are my top tips for a successful book launch party. When it comes to literature in london, theres one place that instantly jumps out bloomsbury. Mar 25, 2015 a book launch party is a celebratory event, which recognises the hard work you have put in to complete your book. After all, a lot of books take years to write and months to edit. For a formal launch, like mine was, i recommend setting up some tables. The launch is designed to attract attention to the title, sell copies, boost the discovery of a new author or alert fans to new work from a favorite author and with a large infusion of luck get a book on or. If youre selfpublishing or releasing a book through a small press, being pampered isnt usually part of the equation. There are a lot of reasons you may want to throw a book launch party.
My whole course, the foundation series now a part of my bigger course, blog growth boost, is all about applying your why to everything. In preparation for my first book launch as an author, i put together a list of possible book launch ideas that i could use to get my book into the hands of the people i know needed it the most. How to host a virtual book party where writers win. Im sharing experiences from my own recent party and giving you tips and questions to help you decide if throwing a book launch party is right for you. Author helmut barz contacted me with some important tips related to the. Using your book launch party, you can promote your work to those who can move your career forward, and boost sales. A book launch party is a great way to spread news of your book and it gives you. Mar 21, 2012 read on for tips on promoting yourself with a wellexecuted book launch party. Whether you are planning on hosting a book launch party at your own house or a more public place recommended, these 10.
A wellplanned book launch party can get your book marketing efforts started on the right foot by attracting the media and capturing new readers. How to throw a successful book launch party the debutante ball. A drink will also stop you from grinding your teeth over how you blew half your advance on a party that sold fourteen books. The complete book launch party checklist writing a book, writing tips, writing. For my party, i reached out to my fellow ya authors to see if any of them would be interested in donating copies of their book s as prizes.
How to throw a book launch party that isnt a waste of. Iam talking about a launch partya a major event with over one hundred guest, the media, and a lot of hoopla. From the bloomsbury group of revolutionary writers in the early twentieth century to the publishers of the phenomenally successful harry potter franchise, bloomsbury is. Guest column march 2, 2016 although todays virtual world allows authors to connect with their audience without ever leaving their house, virtual communication cannot replace the physical experience of sharing your book and knowledge with a room full of real people at a book signing. When my latest book, creative collaborations, was nearing completion, i decided to throw a local book launch party. So, youre not renting out the ballroom at the ritz carlton for your book release party. The launch is designed to attract attention to the title, sell copies, boost the discovery of a new author or alert fans to new work from a favorite author and with a large infusion of luck get a book on or near a bestseller list right out of the gate. Don t be shy about contacting local schools, libraries and other. Book launch parties are traditionally held in bookstores, which provides a certain level of. The internet is everywhere and affects everything, but there is life outside of the web.
For the launch of my third book, gabriels game, part 1. If you are a guest for anothers authors book launch party. How to throw a book launch party that brings you sales. The five main factors a writer should consider when planning their release party are the audience, location, day and time of the event, budget, and atmosphere of venue. In book selling universitys course 109, selling to schools, sharon castlen tells why and how to sell to all levels of schools, school libraries, and colleges and universities. I used the launch of my second book shine, to make contact with local schools. Send a link to your digital press kit to student publications, college radio stations.
A good book launch party is both a celebration and a promotion tool a good launch party is not just about selling a ton of books on the night but about raising awareness. Japheth claude has written the book entitled do you see what im saying, the. A less formal programme could involve readings by the author and be more of a celebration or partylike atmosphere. In this blog post we focus on planning a book launch to celebrate your new book a kind of birthday party for your latest creation. Last may, i threw a book launch party for my young adult novel angelhood. Tips for a successful book launch well, first and foremost, press coverage is pretty vital. From the bloomsbury group of revolutionary writers in the early twentieth century to the publishers of the phenomenally successful harry potter franchise, bloomsbury is teeming with the power of words. How to plan a successful book launch party write a. It creates a book event that promotes wordofmouth for your book. Now that youve published your book, host an unforgettable book launch party.
Do authors expect attendees to buy the book at the launch. The virtual book party was an allday event noon until 8 pm, following a format i copied from a similar event hosted by normandie fischer for the launch of her novel, sailing out of darkness. How to throw a successful book launch party the writing. Contact a local bookstore or other venues about hosting a book release party. Today, were thrilled to have a guest post from author maria geraci on virtual book parties as she gets ready to celebrate the launch of her new book, that thing you do.
Not like a dinner party for eight where you actually know how much to make. Nov 21, 2016 a good book launch party should be about the guests as. How to throw a killer book launch party writer unboxed. The party should not be solely centered on a celebration of your accomplishments, at least not overtly. Using my own book launch as a template, i will show you how to create a sensational launch for your own book, regardless of the genre of your book. Homeschooling is a large and growing opportunity for selling books and there are organizations that serve the homeschool community at a national level. Oct 29, 2015 i have plans for an even bigger and better party when i complete the final book in the sheridan and blake adventure series because not only will i be marking the completion of a book but also the end of a series. Mar 02, 2016 10 tips for a successful book launch events are complex beasts and the devil is in the details, so here are some key pointers to give you the best possible chance for a full house at your book release party. Think of it as a party first and about what makes a good party. Childrens book authorsillustrators supporting authors. Look online for places that have already hosted book.
In the words of the art master himself, a party begins at three people. Others prefer more space and host their launches at bookstores, schools, or rented spaces. Mar 21, 2015 these twelve steps can be used for any type of launch, for any genre of book. Your guests are there in support of you, so make sure you greet them with food, drink, entertainment, free swag, and the chance to win prizes. I hunted around on the internet for ideas of what to do for a launch event and found that most people did the same things.
I carried out various sorts of tasks assisting the inhouse book designer, like working on book interiors, doing research, editing images before putting them in. Promotion can seem like a daunting task, especially when it comes to planning your first book launch. It will bring attention to your book and create the ripples that can buoy your sales. On march 21, 2015 august 17, 2019 by educater21 in book launch, inspirational. This weeks blog post and podcast shares how to throw a book launch party. Enter your email below and ill send you a free book.
Book launch tips for traditional and selfpublished authors. Tweet the time and location of your launch with a picture of the venue and your book. Get in on the party enter the podcast launch planner giveaway here. Mar 09, 2015 the complete book launch party checklist a good book launch party should be about the guests as much as it should be about your personal achievement. How to organize a book launch party notes from the slushpile. Your book is now in the wild, and people are talking about it and buying it. See more ideas about book launch, launch party and party. But with a few helpful tips and a little help from your friends, you can plan a fun and successful event. Mar 30, 2016 in this blog post we focus on planning a book launch to celebrate your new book a kind of birthday party for your latest creation.
Are attendees in any way obligated to buy the book the published authors in our group all said that while they would certainly like everyone there to buy the book, they did not expect it. Book launch celebration recap video do you see what im saying book signing celebration by dr. How to throw a book launch party that isnt a waste of time. Hey guys and welcome back it has been officially one week since my book launch party and i just wanted to share some of the things that i learned in preparation for my party. Something that i know will take me out of my comfort zone, but also give me a way to connect with you, the amazing homeschool parents that use our site. You are the same amazing person that i remember spending year book hour with tips but i wonder how a small new selfpublished author is going to afford an ideal book launch except by thinking outside the usual box, this entails using other avenues to reduce costs such as venue, entertainment etc. I had a blast helping you, and im definitely using these tips in the future, hopefully for my own book launch. It was also so great to see you after so many years. Most book launch parties are for novels, but theres no reason at all that other book forms shouldnt also get fullblown parties. How to throw a book launch party on a budget tips and ideas. Book launch party details perfectly imperfect blog.
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